Our vision

Clear Channel Outdoor is one of the leading outdoor media owners in the UK, and a pioneer of change within the industry.  By listening to our customers, we continually provide products, campaigns and services which meet our clients' needs.  Our vision statement is:
 

'Clear Channel Outdoor gives full commitment to every brief, putting the consumer at the heart of all communication.  We provide tailor-made, intelligent and creative campaigns, incorporating outstanding quality and value.'

How do we do this?

Flexibility

Clear Channel Outdoor offers over 60,000 opportunities across the broadest portfolio on the market, including 6 Sheets, billboards and our Pinnacle portfolio of premium formats.  The sheer scale and diversity of our product range gives us the flexibility to create campaigns that are not only highly targeted but also heavyweight.  We work alongside media agencies and clients to deliver highly bespoke campaigns - whether to complement other media, to reach a particular audience or to support a creative idea.

Innovation


We are investing in the latest pioneering digital technology. From LED screens and HD digital panels in shopping malls to our Interact mobile marketing division, we can offer advertisers the most effective platform to reach their potential consumers.  Our Create department works outside the boundaries of traditional advertising to devise head-turning special builds, often incorporating the latest digital technology.

 

Quality

We are committed to offering the highest quality products on the market.  Our Pinnacle portfolio delivers nearly 200 of the most stunning sites in outdoor, while our unrivalled distribution of 6 Sheets and billboards ensures we offer the highest quality roadside campaigns on the market.  Our posting techniques are evolving too: not only with the advent of digital, but also through our revolutionary dry-posted HD 96 Sheets.

Accountability


Our revolutionary WAVe proof of posting system gives instant access to posting reports - as well as photographic evidence - providing complete peace of mind that campaigns are appearing on the streets according to schedule.

Find out more about WAVe

Research and Insight

Through the Clear Channel Research Monitor, Litmus POS research and commissioned research, we have built up a knowledge bank of case studies and insights that help clients plan more effective campaigns.  Our Ideas Seminar has become a fixture in the media calendar and showcases the latest in outdoor thinking.

Find out more about our Research

Corporate Social Responsibility

We have a strict environmental policy which has resulted in our appearance in the Sunday Times Best Green Companies list for the past two years.  Covering everything from energy usage to recycling, we consider the impact on the environment of all our activities.  Our CSR programme extends to our work with charities which include the Prince's Trust, Childline and Cancer Research UK.

Find out more about our CSR programme